MOVISTAR+

LA ZONA

Movistar+ began its journey to creating its own fictional series, a high stakes gamble with high-quality formats. For the premiere of ‘La Zona’, they asked us for an expansion of the transmedia narrative that was on par with the quality of the original production.

We decided to confront this challenge head on, taking ourselves out of our comfort zone, and so we began to investigate new forms of story immersion and the result was the creation of an interactive storytelling game for La Zona.

With all these ingredients, we have achieved an experience based on techno-creativity, in which people enter ‘Sigue la pista’ and through their own decisions, they discover a world parallel to that of the series, but one that is also totally complementary and filmed in the same location.

GIGANTES

Movistar+ was set to premier ‘Gigantes’, a series directed by Enrique Urbizu that narrates a fraternal war taken to the extreme, led by an all-star cast including José Coronado. To extend the experience, Movistar+ asked us to develop the transmedia universe of ‘Gigantes’, looking to enable a connection between fans and the series.

As a result we created the transmedia discovery environment ‘Operación Gigantes’; an immersive police intranet where the user can follow the Guerrero family’s trail of corruption, crimes and drug trafficking. Access the transmedia universe of Operación Gigantes.

In this transmedia project I worked editing hidden cameras, clues, police phone taps, news…